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Get insider tips and cutting-edge trends for planning world-class events that shine. 

RESOURCES & GUIDES

Event Management Fee Chart

Confidently define your budget using this comprehensive event management pricing chart.

THE ULTIMATE VENUE CHECKLIST

A comprehensive guide to selecting your next venue. Get the clarity you need to make the right decisions.

EVENT DECISION-MAKING CHART

You only have one chance to get an event right. Get the clarity you need to make the right decisions.

TOP 21 SPEAKER TIPS

Captivate your audience and bring a high impact performance.

THe ke way

Our proven process for event planning success.

THE EVENT STRATEGY BLUEPRINT

A Comprehensive Toolkit for Seamless Event Planning.

ZERO WASTE EVENT CHECKLIST

A step-by-step guide to planning an eco-friendly event.

THE ULTIMATE AV ORDER CHECKLIST

Avoid Tech Mishaps and Focus on Making Your Event Shine.

 The latest from Kennedy Events’ expert production team 

Cultivating Relationships in Partner Marketing

In this episode of “Solution Seekers,” Paige Buck interviews Maeve Naughton, President and owner of MKN Consulting Group, about forging strategic marketing and event partnerships. Maeve talks about the key considerations of event planning, how she supports event partners, and tips for navigating marketing partnerships.

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Innovative Fundraising for a Mission-based Organization

In this episode of “Solution Seekers,” Paige Buck sits down with Elaine Honig, Founder and CEO of STUDIO 4Forty, to discuss how she executes customized events to sustain value. Elaine shares her strategic fundraising process for clients, common mistakes clients make when planning events, and how she transformed challenges into unique opportunities.

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Partnerships, Learning, and Growth: Insights From Paige Buck and Maggie Kennedy

In this episode of “Solution Seekers,” John Corcoran of Rise25 interviews Paige Buck and Maggie Kennedy about building a business relationship for organic growth. Together, they share the importance of partnerships in event planning, their strategies for overcoming event challenges, and how they leverage expertise and talents to maximize their business performance.

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The Fundraising Courtship: Strong Relationships and Engaging Events as the Bedrock of Any Nonprofit

In this episode of “Solution Seekers” with host Paige Buck, listen in on a constructive conversation between peers in the nonprofit space with guest Susan Jacobson, co-founder and CEO of the nonprofit consulting firm Glavin Jacobson. Susan talks about all things in nonprofit success.

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Cultivating Your Marketing Approach for Customer Trust With Julie Liu of AvePoint

On the latest episode of “Solution Seekers,” Paige Buck sits down with Julie Liu, Senior Vice President of Global Marketing at AvePoint, to discuss honing your marketing strategy to build relationships with customers. Julie shares how she’s shifted her marketing strategy during the pandemic, her tips for creating targeted ad content, and how to garner trust with your clients and team.

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Fostering Relationships and a Passion for Food

In this episode of the “Solution Seekers,” Paige Buck joins Avital Ungar, Owner and Founder of Avital: Food + Drink Experiences, to talk about cultivating relationships in the food tour industry. Avital reveals her mission, how she transformed her business amid industry changes, and how her company encourages a deeper human connection.

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Leadership Insights with Kennedy Events Co-owner and Chief Strategy Officer Paige Buck

In this episode of the “Solution Seekers,” John Corcoran sits down with Paige Buck, Partner and Chief Strategy Officer at Kennedy Events, to talk about planning Scout’s user conference on a cruise ship terminal. Paige reveals Scout’s event concept, how Kennedy Events overcame the challenges of the chosen venue space, and how Scout’s acquisition impacted their conference.

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Building Relationships in the Hospitality Industry With John Silva of Always Fishing Hospitality Group

On this episode of “Solution Seekers,” Paige Buck talks with John Silva, President of Always Fishing Hospitality Group, about transforming your business for a memorable customer experience. John shares his experience building relationships with his employees and clients, his innovative brand concepts, and his tips for creating interactive dining experiences.

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How To Generate a Successful Path to Self-Discovery

In this episode of “Solution Seekers,” Paige Buck talks with Russell Benaroya, co-founder and partner at Stride, about reaching self-discovery in entrepreneurship. Russell shares his coaching strategy for identifying your core principles, the foundations of self-discovery, and how Stride teaches conscious leadership.

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Real-World Strategies to Solve Marketing, Sales, and Business Development Challenges with Lael Sturm of LPSS Digital Marketing

Finding unique insights and tools that allow your organization to grow and scale can be a daunting task. There are companies that know how to monetize, particularly through online marketing — but where can you find them? In this episode, Paige Buck sits down with Lael Sturm, the Founder and General Manager at LPSS Digital Marketing, to discuss top tips for adding value to your business. Tune in to learn real-world tactics that will solve your business challenges.

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Why Your 2019 Event Budget Won’t Cut It In 2022

With inflation rising, supply chain challenges continuing, travel costs increasing, and salaries ballooning for top talent, things are getting more expensive on all fronts. When it comes to live, in-person events, we are seeing a 20% increase across the board and we are cautioning our clients to plan for that increase; even before layering in the cost of hybrid technology, more facilitated community building, and flying in a now remotely dispersed workforce. Kennedy Events is armed from the beginning with a new-reality budget to make sure there are no surprises around the corner.

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Four Lessons to Carry Back to Live Events

We are going to gather—in person—again! The live events industry is poised for a comeback, and while there’s no doubt that the road back to in-person events will be uncharted territory for many organizers; paved with puzzling new obstacles like fluctuating health and safety regulations. The key to navigating the uncertainty is acknowledging possible challenges in advance and adopting a community-first approach to planning and building connections between your attendees and your organization.

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Offsite Meetings: A Comprehensive Planning Checklist

While offsite meetings are a great opportunity for teams to come together and collectively solve a larger problem or plan out a period of work, you’ve likely also discovered that loving the idea of a company offsite and implementing a company offsite are wildly different. An offsite’s success is largely determined by what takes place before it convenes. Use this checklist to make sure you’re ticking off the big-ticket items for your offsite.

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Team Introductions: Meet Founder and Chief Everything Officer Maggie

Maggie Kennedy founded Kennedy Events in 2000 and has been Chief Everything Officer ever since. She loves any occasion to celebrate and she brings fun to every function. While she now leaves the event planning to her talented team, she is busier than ever running the business side of Kennedy Events. We’re excited to introduce you to the fierce redhead at the helm.

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COVID Event Protocols: How Planners are Keeping In-Person Meetings and Events Safe

With so much uncertainty and an ever-changing landscape regarding safe events, Kennedy Events has been directing focus towards future-proofing events for safer gatherings. Implementation of COVID best practices and safety measures in every part of the planning process continues to be a vital measure to ensuring client and attendee safety. Here are just a few of the important issues that you might need to address if you’re considering an in-person event.

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Vetting Virtual Event Platforms: The Crucial Questions to Ask Before Making Your Decision

Finding, sourcing, and vetting platforms to determine which is the best for your virtual or hybrid event needs can feel like searching for a needle in a haystack. Technology has become increasingly integral to events; between the rapid shift to virtual over the past two years and the addition of hybrid event elements, identifying and assessing new technology has become even more critical to a successful event.

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The Seven Most Important Virtual Event Staff Positions Your Event Needs

You probably have staffing for your face-to-face conferences and events down pat, but what about the staffing structure for your virtual events? It’s hard to plan when you aren’t certain what your event staff is supposed to be doing, and what roles are critical for a virtual event. The value of face-to-face interaction will never go away, but there are times when going virtual is a necessary part of your event program. With these top seven positions, any robust virtual event should include, you’ll be positioned to have an outstanding event.

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Five Things About Virtual Events That Are Slowly Killing You

A virtual event is vastly different from an in-person event. It can be fraught with pitfalls for planners who are inexperienced with the format. All the logistics—and potential glitches—of pulling off a virtual event can stop even the most experienced planners in their tracks; especially as attendees’ expectations for elevated experiences and content production continue to grow. We understand how stressful it can be to navigate the realm of virtual events as that bar is set higher and higher. We’re sharing the five biggest issues standing between you and success.

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